Meet the Team


Abby McAllister

National Account Manager, UK


Abi Howlett

Sales & Customer Service Administrator, UK

Alex Liu - Technologist Shenzhen

Alex Liu

Technologist, Shenzhen

Amanda Smyth

Customer Services & Training Supervisor, UK

Amy Lin

QC Sample Technician, China

Amy Walker, Design Manager

Amy Walker

Design Manager, UK

Andrea Keefe

Stock Control Manager, UK

Angela Eastley

Management Accountant, UK

Angie Hopkins

Demand Planning Manager, UK

Anna Deng Team Photo

Anna Deng

Senior Purchasing Merchandiser, China

Ben Hodson

Head of Marketing & Creative, UK

Bryony Burcher-Lewis

Bryony Burcher-Lewis

Product Manager, UK


Catina Filardo

International Sales Director

Christine Zhang Team Page

Christine Zhang

Product Development Merchandiser, China

Dave Gough


David Keefe

Graphic Designer, UK

Debbie Lake

Supply Chain Co-Ordinator, UK

Debbie Mercy

Product Developer, UK

Duane Burcher-Lewis

Sales Office Manager, UK

Edwina Carson

Credit Controller, UK

Elizabeth Lovell

Marketing Executive, UK

Ella Kavanagh

Ella Kavanagh

Marketing Assistant


Emilie Planchon Wipperfurth

International Sales & Marketing support Executive, UK

Fiona Zhu

Product Development Merchandiser, China (on Maternity leave)

Forest Chen

QC Manager & Electrical Technologist, China

Frazer Morgan

ICT Manager, UK

Geraldine Baylis

HR Manager, UK

Hayley Radford Packaging Designer

Hayley Radford

Packaging Designer

Harriet Buzza

Sales Support & Customer Services Executive, UK

Heidi Steel

Marketing Manager, UK


Ingrid Heboova

Stock Control and Supply Chain Administrator

JD Lewis

JD Lewis

ICT Support Technician, UK

Joanne Rake

Joanne Rake

Senior National Account Manager, UK

Johnson Fang

Quality Control Manager, China

Kara Vallens

Kara Vallens

Digital Designer, UK

Kelly Weller

Product Launch Coordinator, UK

Kirsten Pett

Kirsten Pett

E-Commerce Manager, UK

Leanne Skinner

Accounts Assistant, UK

Maire Evans

Head of Supply, China

Maria Sowden

E-Sales Marketing Executive, UK

Mia Langston

Finance and Commercial Analyst, UK

Olivia Zhou

Designer, China

Owen Su Gro photos

Owen Su

Project Engineer

Rob Pascoe

Group Commercial & Marketing Director, UK

Sarah Wakeford

International Account Executive, UK

Sammy Fraser

Digital Executive, UK

Sylvia Zhang Team Photo

Sylvia Zhang

Purchasing Merchandiser, China


Vicky Wu

Product Development Merchandiser, China

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